The Serena Williams Barbie Doll Is Here

Britain Queens Tennis United States' Serena Williams during a practice session on day three of the Queen's Club tennis championships in London, Wednesday, June 10, 2026. (Ben Whitley/PA via AP) (Ben Whitley/Ben Whitley/PA via AP)

By Nikki

Mattel has officially released the Barbie Signature Serena Williams Doll. Launched on October 8, 2026, in celebration of International Day of the Girl, this highly anticipated collectible honors the 23-time Grand Slam champion and global icon

The doll is specifically sculpted to Serena’s likeness and showcases several distinct features from her historic career:

  • Iconic Outfit: She wears a replica of her distinct neon green and white mesh cutout top paired with a crisp white skirt, recreating her memorable title-winning ensemble from the 2005 Australian Open.
  • Authentic Styling: True to her look during that era, the doll features big, voluminous curly hair with subtle highlights.
  • Accessories Included: The set comes complete with a matching white sweatband, socks, tennis shoes, a tennis racket, a tennis ball, a doll stand, and a Certificate of Authenticity.
  • A Good Cause: Launched alongside Mattel’s Barbie Dream Gap Project, the release includes a corporate donation to Mrs. Rina’s House of Blessings, an educational non-profit in Florida selected by Williams herself.